Business Cases

At the 2017 camps, students had the opportunity to create the next generation of product designs for Netflix, Xicato, Enflux, Hydrobee’s Firebee, and the Tennessee Aquarium Conservation Institute.


Netflix is a streaming service that allows our customers to watch a wide variety of award-winning TV shows, movies, documentaries and more on thousands of Internet-connected devices. With Netflix, you can enjoy unlimited viewing of our content without having to watch a single commercial. There’s always something new to discover, and more TV shows and movies are added every month!

Download Netflix Business Case


Xicato believes that with better light, shoppers will buy more, diners will order more and guests will be happier and feel more comfortable. In turn, for owners, operators and managers of environments, better lighting will contribute to higher sales, margins and brand perception. The true value of Xicato light lies in delivering on the aesthetic and economic potential of LEDs: the quality of light, its efficacy and ownership cost for retail stores, hotels, restaurants and bars, architectural environments and more.

Download Xicato Business Case


Enflux makes Motion Capture Clothing for animation, gaming, virtual reality, sports, and health. Our sensors and electronic components fit seamlessly inside everyday clothing and communicate with smartphones and computers through bluetooth. Enflux started because of their love of data and the love of learning and exploring the environment. Their goal is to solve real problems for real people by giving them access to meaningful and accurate data on how their bodies move.

Download Enflux Business Case

FireBee by HydroBee

All over the world people worry about power outages caused by weather or disasters and many buy back-up batteries or generators. Or they live, work and play off the grid either by choice or due to no power available. When batteries are dead and fuel is gone, where will they get critical electric power for phones and lights? Critical power now means USB power. HydroBee are inventors, product designers and humanitarians for international development; creating a new, renewable energy platform and product line.

Download Hydrobee’s Firebee Business Case

Tennessee Aquarium Conservation Institute

The Tennessee Aquarium Conservation Institute (TNACI) focuses on aquatic exhibitry by conducting scientific studies, restoring our region’s natural ecosystems and educating membersof the public to take conservation action. Each year, TNACI coordinates hands-on conservation work in ways that would not be possible for the Aquarium to do alone.

Download TNACI Business Case

Check Out Our Past Business Cases

Here are some of the real-world problems that students have tackled in past Camp BizSmart programs. All business cases were modeled after realistic situations relevant to our participating companies. Year after year, the students delivered thoughtful approaches to the tasks at hand.

2015 Business Cases
Zepp, NeuroSky and Xicato

2014 Business Cases
Revolights and Vintage Electric

2013 Business Cases
Ekso Bionics and mOasis

2012 Business Cases
Hydrovolts and d.light design

2011 Business Cases
Zero Motorcycles and NeuroSky

2010 Business Cases
HopeLap, Club One Fitness, Hara, Tigo, and Sopogy

2009 Business Cases
Valence Energy, Hara, and Serious Materials

2008 Business Cases
Koollage and Wateroos

2018 Camp Dates Are Posted

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